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Apr 18th, 2012
Get Inspired. Take a Flight to Join the Fight!
For Immediate Release:
The American Heart Association and Go Red for Women invite supporters to fly down the Fremont Street Experience and help raise funds in the fight against heart disease among women

Celebrity spokesperson Frankie Moreno invites the city to join the fight

WHO:
Flightlinez zipline attraction, Fremont Street Experience, The American Heart Association and Go Red for Women.

Representatives of Flightlinez, The American Heart Association and Go Red for Women are available for pre-event interviews and will be on hand for interviews and photo opportunities that day.

WHAT:
Flightlinez and the Fremont Street Experience will donate all net revenue from zipline rides on Monday, April 30 from noon to midnight to The American Heart Foundation and Go Red for Women.

Las Vegas headliner Frankie Moreno, who is the local celebrity spokesperson for Go Red for Women’s movement, will be in attendance and available for interviews and photo opportunities. Also in attendance will be former First Ladies Dawn Gibbons and Sandy Miller as well as IGT CEO and Go Red for Women Chairwoman for the year Patti Hart.

The American Heart Association established Go Red for Women in 2004 as a support initiative and stable environment to accurately teach women about the greatest battle they are at risk of facing, heart disease. With the misconception that heart disease is something only older men face, the surprising reality is that more women die of heart disease than all forms of cancer combined. This “silent killer” can be prevented, but the truth about this disease needs to be shared in order for women to know they are at risk and what they need to do for prevention. Guests are asked to wear red during their flight down the zipline the day of the event to show their support in the fight against heart disease. Go Red for Women helps women make healthier choices in their daily lives so that they never have to face the deadly disease first-hand.

Flightlinez is committed to serving the Las Vegas community by hosting charitable fundraisers throughout the year. The monthly events have been a great way to put the “fun” back in fundraising for so many charities during tough economic years. In early 2011, Flightlinez and Fremont Street Experience began hosting these monthly events and have donated more than $200,000 to various charities.

TIMES:
  • Monday, April 30, 2012
  • Noon until midnight

COST:
  • Noon until 6 p.m. Flightlinez Zipline rides are $15
  • 6 p.m. until midnight Flightlinez Zipline rides are $20

WHERE:
Flightlinez
Fremont Street Experience
425 Fremont Street
Downtown Las Vegas, NV

The American Heart Association’s Go Red For Women movement is nationally sponsored by Macy’s and Merck & Co., Inc, with additional support from our cause sponsors.

If you plan on sending a camera, please contact Laura Herlovich as soon as possible for security clearance laura@prpluslv.com or 702-612-7869.
About the Company:
Flightlinez owns and operates the zipline ride attraction located at the Fremont Street Experience and continuously puts forth fundraising efforts to support charities and worthwhile causes in Las Vegas. For more information on Flightlinez, please visit www.flightlinezfremont.com or call 702-410-7999.

About Go Red For Women:

In 2004, the American Heart Association (AHA) faced a challenge. Cardiovascular disease claimed the lives of nearly 500,000 American women each year, yet women were not paying attention. In fact, many even dismissed it as an “older man’s disease.” To dispel the myths and raise awareness of heart disease as the number one killer of women, the American Heart Association created Go Red For Women – a passionate, emotional, social initiative designed to empower women to take charge of their heart health. For more information about Go Red For Women, visit GoRedForWomen.org or call 1-888-MY-HEART.

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