Planning a meeting in Las Vegas or attending a convention in Las Vegas and having to organize satellite events?
The Many Faces of Event Services
The umbrella of event services covers a diverse range of meeting amenities, one that requires event planners to be able to see their project from a number of perspectives. Being a competent juggler of event service providers means being knowledgeable in a wide range of industries, even those that may not be a planner’s forte.

Based on our request for reader participation, we’re excited to include articles from three contributes covering different aspects of meeting services, including technology, event furnishings and vendor relationships. Meetings & Events Las Vegas is proud to be a forum for event service providers to discuss the trends they are noticing in their respective fields of expertise. In the following pages, you’ll read about some important developments that are shaping meetings and events along with some sound advice for making event services a less heady aspect of your to-do list.

Contributor Zach Simpson delves into the industry’s technology trends and takes a close look at some of the popular services that are being requested in this area. In an age where basic audiovisual media is considered passé, Zach discusses some of the sophisticated technology options that can take corporate event media to another level. What’s even more exciting is that many of these technological advances, thought to be only expensive novelties just a few years ago, have now become accessible to the point of being available to virtually any event planners with an interest in the field.

Similarly, Susan Medica of AFR Event Furnishings shows how adding posh and comfortable furniture to an event space can add a touch of personal accents to a standard facility. It’s an important concept to consider, especially when you think about the utilitarian aspects of rentable furniture. When planners book a facility, it’s assumed that there will be adequate seating to accommodate everyone. If that turns out not to be the case, what better way to create an edgy meeting space than with colorful, intricately designed furniture?

Are you of the opinion that high-tech gadgets and trendy furnishings are a passing fad? Both contributors show that their event service niches are not only here to stay, but can greatly contribute to an event’s success.

For some meeting planners, the idea of orchestrating a host of event service vendors single-handedly is more intimidating then the event itself. Andrea Lockhart, president of ACL Event Planning in New Jersey, offers her advice culled from firsthand experience on how to act as a successful liaison between multiple vendors that aren’t seeing eye-to-eye.

The best thing about the Las Vegas Market is that event planners have the freedom to create exciting events without having to do worry about being on their own when exploring new territory. The following event service providers and production designers offer clients years of expertise in their respective fields and feature teams that are willing to assist BMPs in every stage of planning.

Las Vegas Event Services
The meeting and event industry in Las Vegas is known for its unique services that provide elements to corporate affairs that are not common in other national markets. Meeting planners will want to take advantage of these opportunities in order to create memorable events with a distinctly Las Vegas appeal.

Want to provide convention goers and trade show attendees with something to get their minds off business and relax for a few minutes between sessions? Then incorporate an event service that was first popularized in the Las Vegas circuit: massage chairs. This moveable, spa-esque service has been making a comeback over the past two years, as free massages allow business professionals to relieve unwanted stress that might interfere with their event experience.

Infinite Massage is one of the city’s top providers of corporate wellness amenities, including massage chairs and spa treatments. Massage chairs are the perfect component for directing traffic into a company’s trade show booth and generating interest among an audience that is inundated with information from every direction. With Infinite Massage, certified therapists can wear a company uniform or clothing featuring an organization logo while administering soothing, body relaxing treatments and maximizing branding potential in the process. Of course, the qualified staff understands that the company’s message takes chief priority. As a result, Infinite Massage has developed their unique Audio Relaxation Environment system, which combines tranquil sounds and easy listening music with the company’s marketing messages, a great way to take advantage of audio learning strategies.

Infinite Massage works hand-in-hand with meeting planners to create customized programs that meet the demands of each individual event. The possibilities are endless, as Infinite Massage also offers aromatherapy sessions, mini-manicures and yoga instruction. If planners have other spa treatments in mind, the team at Infinite Massage is more than happy to work on a special-case basis so even the most complex event plan can be fully realized.

A company’s image is one of its primary assets in being able to market itself to a potentially broad client base. One of the ways that a company can shape its image is by having trade show representatives that project the desired messaging through their appearance and professionalism. Again, planners should never underestimate the power of tried-and-true methods for accomplishing their business objectives. Spokes models are a Las Vegas convention and trade show staple because they consistently ensure that a company’s information is delivered to attendees who are drawn to an attractive, well-versed representative.

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If you have expertise in a particular area relevant to planning meetings and or events, you may submit a 400 to 750 word "how-to" article for possible inclusion in any of our magazines and/or our websites.

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