Planning a meeting in Las Vegas or attending a convention in Las Vegas and having to organize satellite events?
The Magic of Color
We don’t ordinarily think of putting together a cohesive color scheme as a skill in the realm of event design. By nature, most of us planners are creative and savvy people who know how to mix and match colors to achieve a visually appealing effect. But how about using color as an innovative tool to enhance an event, rather than just to decorate it? Now that’s a talent worth developing, and one that sets apart the experienced planners from the up-and-comers.

Black-and-White Formality
Black and white might not necessarily be the first tints of color that come to mind when reading the title of this article, but the combination of extreme opposites is a timeless motif that never gets old. In the event industry, it’s common to use both colors independently of each other; white balls and black tie galas are still as popular as ever. However, using black and white together as a single palette can prove arresting, especially when paired with geometric patterns and minimalist designs.

Seasonal Offerings
Paying attention to the seasons, and incorporating appropriate colors into your event design is key; an anachronistic color scheme can affect attendees in a negative rather than positive manner. Imagine attendees arriving at a venue in the middle of spring that’s furnished in mauve and brown. Any cheerful disposition generated by sunny outdoor weather will easily be drained by the subdued tones of the interior colors. In another words, it would be color therapy gone awry.

Aside from the holiday colors of Thanksgiving and Christmas, planners can use a darker palette to evoke the peace and quiet of winter. You can use a variety of colors, including pinks and yellows, but make sure the tones are dark and not bright. If you want to go bright, just wait a few months for spring. Since spring is the time of rebirth, go ahead and feel free to experiment with a wide range of color. Brighter is definitely better in spring, and it’s best to stay away from earth tones or muted variations of primary colors. Use colorful flower arrangements with an emphasis on peachy tones of yellow and pink to emphasize springtime. Pastel color palettes are also great during this season, but they have their own rules and should never be mixed with non-pastels.

Light-Hearted Pastels
Pastels are great hues because they work for both men and women. By their nature, pastel colors evoke the simple beauty of spring, but they work just as fine during other seasons. After all, who doesn’t want to feel the breezy, carefree innocence of March, April and May all year round? However, it’s difficult to find pastel-themed décor any time other than Easter.

Planners can create a pastel color scheme by asking for a little help from their attendees. Pastels may not always work when it comes to interior decoration (in fact, pastel furnishings can come across as campy rather than elegant), but they work wonderfully when it comes to clothing. Work this to your advantage by letting the crowd produce the color scheme. On your event invitations, simply request that all attendees wear a pastel accent.

Indian Color Palettes
Indian weddings have become popular among adventurous brides, and Indian-themed events have become the new celebration of choice for corporate planners who want to organize an inspired get-together that will make a lasting impression.

Color plays a significant role in the material culture of India, as fashion and interior design reflect a penchant for the bold and the beautiful. In fact, one of the most important holidays in Hindi culture, the festival of Holi, is known as a celebration of color. What makes Indian color palettes so irresistible is that there’s no such thing as an understated scheme, a muted design or a plain backdrop: it’s bright color everywhere, the more the better.

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